The $1.3 billion palace came equipped with enough sideshows to satisfy a circus, and even included the world's largest HD screen (at the time).
Things started off on the right foot. In 2009, the Wade Phillips-led Cowboys kicked off the stadium's inaugural season in style, posting a 7-1 home record, and even winning a playoff game for good measure.
That's about where the good news ended.
But 2012 has been especially hard to watch.
Eli scooped up win number four a month later, and last week, the Cowboys needed overtime to claw past the Browns (after being shut out in the first half).
The games against the Bears and Giants especially stood out. In what should have been two of the biggest games on the Cowboys schedule, the home crowd was seemingly nowhere to be found.
The stadium was so darn quiet when the Bears offense took the field that it became hard to tell who the home team actually was.
And the Bears players took notice.
As reported by Darin Gantt of NBCSports, Brandon Marshall tweeted that the Monday night contest "felt like a home game" and fellow teammate Charles Woodson commented: "Cowboys Stadium felt like Soldier Field with all of the Bears fans."
The Giants game wasn't any better. After spotting the G-Men a 23-0 lead, the only thing that could be heard above of the ongoing chorus of: "Cruuuuuuzzzzz" from the Giants crowd, was the equally enthusiastic: "Booooooooo" from the Cowboys (un)faithful.
It was the loudest that Cowboys fans had been all year.
Jason Hatcher tried to downplay the apparent absence of fans, noting that it doesn't matter if "you can hear a cricket farting, we (the Cowboys) just got to go out there and do what we got to do."
But Jason, isn't that easier to accomplish when you have some home support?
Or at least fans who would cheer louder than a farting cricket, perhaps?
Just ask Seattle if it helps to have a supportive fan base. The Seahawks and their famed 12th man are 5-0 at home this season, with wins over the New England Patriots, Green Bay Packers, Minnesota Vikings, New York Jets and the Cowboys themselves.
But maybe the fans aren't the only ones to blame. Let's see what it costs to attend a Cowboys home game.
First you have the cost of a game ticket. The average price is right around $110, but that number is misleading. Trying to buy tickets through the Cowboys website (the only place to get them at face value) is absolutely futile.
The cheapest seats ($90 for upper deck tickets) are nearly always sold out, and the only option left to buy at face value are the $500+ club seats.
Exactly what a family of four is looking for.
No worries; that's why we have StubHub , right?
When seeking Cowboys seats on StubHub, one can sometimes get lucky enough to scrape together $150 tickets for upper level seating.
Multiply that out, and it equates to $600 for a family of four. About as much as a weekend vacation.
But that's only the beginning; what happens if our family gets hungry?
Home to the most expensive concessions in all the land (everything is bigger in Texas, right?) casual fans find themselves subjected to $5 bottled water, $6 fountain drinks, $10 popcorn, and $60 small pizzas (four slices).
Parking, however is the deal-breaker.
How much is it for our family of four to park their vehicle that brought them to the game?
That's right. That would be a seven, and a five. $75!?
The whole thing is just ridiculous. It's a show, a spectacular circus. Going to games at Cowboys Stadium is no longer about raucously willing the Cowboys to victory; it's about setting up an elegant cocktail party for the rich.
But have it your way, Jerry. Enjoy the palace that will forever be your stamp on the Dallas Cowboys franchise. It's what you always dreamed of, right?
By the way, enjoy the crowds whose tenacity rivals the student section of a high school girl's basketball team—on a good day.