UGA Students Received Pamphlet on How to Be Basketball Fans Before Kentucky Game

SEC basketball continued its annual rendition of 300 on Tuesday night, with Georgia becoming the latest wave of Xerxes' cannon fodder to crash against Kentucky's front line only to be turned back and hurled into the sea.

This is the way of SEC hoops—the hope that numbers and probability's cruel math will slowly, eventually, grind down Calipari's blue chippers and find a notch in the Wildcats' shield wall.

So far, Kentucky is battered but unbowed. The Wildcats are 30-0 on the season, and opponents and their fanbases are scrambling for any possible advantage that could lead to the Wildcats' first loss of the season.

This brings us to a pamphlet distributed to Georgia students prior to Tuesday night's game.

ESPN 680 radio host Mark Ennis spotted the pamphlet, which, like other leaflets handed out before basketball games, contains cheering and taunting instructions for the student section. Unlike other handouts, however, it's essentially a rundown of the ABCs of attending college basketball games.

Everyone got all that? Are we clear on the distracting when the other team shoots free throws? Remember: It's an "airball" when the shot doesn't hit the rim. So we're clear, that's for the other team's shots.

In fairness to Georgia, it is a football school, and like most SEC schools not located in Lexington, the majority of students treat any success the basketball team might have like an extra fry at the bottom of the bag. Oooh! We beat West Virginia! I might buy stamps today!

Again, this is fine. And good for the Georgia students who want to bring their football-loving peers into the fold and educate them in the ways of the hardwood. That's how you grow the program and mold the Mongol hordes throwing themselves onto Kentucky's sharpened spears every year into legitimate contenders backed by a passionate support base.

With sustained effort and interest, the SEC can become a basketball conference. You can overthrow your white and blue overlords. You can topple the lone highlander on top of the hill.

You've just got to want it—and know how the right-left chant works. That's important too.

Dan is on Twitter, watching Kentucky build a wall around the rim with its opponents' bodies.