Manchester United's form under David Moyes has been far removed from the dominance the side enjoyed under Sir Alex Ferguson, but according to a report in Kenya, the defeat to Newcastle United at the weekend was so painful that it prompted a fan from the country to end his life.
A man named by KTN news in the video above as John Jimmy Macharia was so devastated by the news of the 1-0 defeat—the first time Newcastle had won at Old Trafford since 1972—that he jumped from the the seventh floor of a building, dying of his injuries.
The report adds that the 23-year-old told friends he could not stand and watch the team beaten twice in a row (they had also lost at home in midweek to Everton).
According to Standard Media in Kenya, Nairobi County police chief Benson Kibue added:
All witness accounts suggest he committed suicide because the team lost but officers are still talking to those who were with him as part of the investigations into the incident. It is not the first time we are losing a young man because of the football in England, which is far away from us. They need to know that is just a game.
United lie ninth in the Premier League table at present, having picked up 22 points from their first 15 matches in the division this season.
Despite the shaky start, Moyes has said that the Premier League champions should not think about conceding their crown just yet.
"I stand firm we will be very close," he told the BBC. "I hope we are in it at the end of the season."