Ever since it debuted at Bristol during the 2007 season, the Car of Tomorrow has been under fire from more traditional fans, as the race car didn’t resemble what they were driving home from the racetrack on a Sunday afternoon.
Well, Dodge and its Charger line are about to change that in a big way starting next season.
The new body style for the 2013 Dodge Charger will be unveiled in a ceremony before the running of the Kobalt Tools 400 at Las Vegas Motor Speedway on March 11th.
In a recent interview, Ralph Giles, Dodge’s President and CEO of street and racing technology brand and motorsports, said that the new body style for the Charger has been in development and testing for more than two years.
Even though the picture accompanying this article doesn’t do all the hard work justice, fans will definitely be excited when they can see the new car in a few weeks in Sin City.
As one of those traditional fans that I mentioned earlier, I think this is a great way for NASCAR to bring back some of the fans they lost when the former body style was replaced with the safer COT body style.
With bringing in a meaner looking Charger body for the Dodge teams in 2013, I hope Chevrolet, Ford and Toyota follow suit and give us some new-looking body styles for the top series in NASCAR.
So Bleachers, who’s excited that NASCAR is moving toward more brand identity with their race cars with the debut of the new Dodge Charger for next season?