Bill France Sr., Nascar ’s founder, and his son Bill Jr., who ran it for nearly 30 years, were among the first five inductees of the Nascar Hall of Fame. Also selected were three drivers: Richard Petty, Dale Earnhardt and Junior Johnson.
Now, I am bright enough to recognize that I live in one of the most sports saturated marketing areas of the country. And I also understand that the Yankees are in the playoffs.
But really, that's it? Is that the extent of the interest from the "outside" world in one of NASCAR's most stellar moments?
With that unhappy thought in mind, I began to wonder if it was only the true, die-hard NASCAR fans who cared about this announcement. Perhaps even the casual stock car racing fan did not care so much either about this moment in history.
But then I began to worry that the malaise was even more endemic. Perhaps there was no coverage in the mainstream media because interest in NASCAR overall was waning.
There may just be hard evidence that many in the fan base are losing interest in the sport. From empty seats at the tracks to sinking television ratings, NASCAR fans seem to be voting with their feet, showing their lack of interest in what they are seeing on the track.
Even the sport's CEO and Chairman Brian France seems puzzled by the sagging ratings. NASCAR's Chase for the Championship opening race received only a 3.2 television rating, down 16 percent from the previous season, and ratings have been sagging since.
There was, however, a glimmer of hope in the ratings with the most recent race at Auto Club Speedway. The broadcast garnered a 3.6 rating, the highest so far for the races in the Chase.
Whether or not interest is slowing, I at least had expected the Hall of Fame announcement to spark interest, inside and outside the sport. I had looked forward to reading some interesting coverage with my coffee and pumpkin spice donut.
Unfortunately, it seems that many outside of the walls of NASCAR fandom simply yawned when the envelopes were opened and the Hall of Fame results revealed.