Following on from the sensational news that long-term Raw writer Brian Gerwitz has been removed from power, more details have begun to emerge about the recent changes to WWE's creative team.
In a (subscribers-only) report over at F4Wonline.com, Dave Meltzer provides further details about the recent release of Gerwitz, as well as an update on just who his replacement is:
A clarification on the creative shake-ups. Brian Gewirtz was actually removed earlier this month from his job as the actual writer of both Raw and Smackdown from home.
Eric Pankowski has been the actual leader of the writing team, a position he will continue to have.
Meltzer goes on to confirm that WWE chairman Vince McMahon continues to be deeply unhappy with the product and that he has issued stern directives to his staff that things have to start changing: "Vince was in a mood later that everything is upwards from here and said the results have to start at the top with him."
Faced with plummeting ratings and a muddled creative product, the WWE owner seems intent on making changes. While this is encouraging news for bored and frustrated fans, it remains to be seen whether Vince will be able to solve all the problems in front of him and turn his beloved company around.
Interestingly, one could argue that the erratic and domineering Vince is, himself, a significant part of the problem. After all, when you're running the company and are as heavily involved in it as Vince is, there is the stubborn question of just how much you can blame on other people when things start to go wrong.