As Manchester United's Darron Gibson quits Twitter after just two hours, it's time to mark those sports stars who have failed to come to grips with the brave new world of the internet. These are my favourite stories—feel free to add your own examples of social media fails in the comments.
Let's start with Gibson, though. He created his account this afternoon, and had deleted it within 120 minutes. He was apparently taken aback with the deluge of tweets he received criticising his performances for the Red Devils; unkind as some of those comments were, they're nothing like the abuse he'd get from the stands every Saturday.
Perhaps it was just because they were typed out on a screen in front of him that made the difference.
Here's a tip for you, Darron; if you're in a public forum, like Twitter, and particularly if you're a public figure, not everybody is going to like you, and certainly not everybody is going to say nice things to you. It's just the way things work.
Yes, some comments may be over the top, and they're the ones you ignore, but if the others can be construed as having any kind of truth to them, suck it up and smile. Engage with people, gain their respect for being a decent person even if they don't like your work, and for Pete's sake don't throw a tantrum.