"Just win Bay"- In a short pep talk prior to Super Bowl XVIII, Davis told his team, "Just win! Be right!"
Raider linebacker Phil Villapiano added the "baby" to that phrase. As a result, the phrase "Just win, baby!" became Davis' catchphrase. Perhaps ironically, that Super Bowl victory would prove to be the team's last.
"Commitment to Excellence" - The phrase "Commitment to Excellence" was based on a line from a speech by Winston Churchill. It was first used by us as a title for the 1974 Highlight Film and has been a part of the lore of the Raiders ever since.
No Retired Jerseys -The Raiders do not retired numbers. The re-use of numbers rekindles memories of previous users. The Raiders believe people are remembered more of our former greats when they see others wearing their numbers.
"Out of sight- out of mind." Jersey # 00 - The number 00 worn by Jim Otto is no longer allowed in the NFL. It was originally permitted for him only by the AFL as a marketing gimmick since his jersey number 00 is a homonym pun of his name (aught-O).
Gold & Black? - Originally the Raiders' jersey numbers were gold and they had gold stripes on the sleeves, and the jersey and helmet were black.
Fred "The Hammer" Williamson - The "hammer" nickname came from a "clubbing" technique he used against wide receivers.
No Silver Allowed! - The Raiders once wore Silver road jerseys, TV had a problem with the reflection of the silver on sunny days, so the NFL asked them to change, which they did, to the now Black road jerseys.
Paralyzed - Daryl Stingley of the New England Patriots was paralyzed by a hard hit by Raiders legendary safety Jack Tatum.
The Autumn Wind - David Morocom, an employee of the NFL Films wrote the song.
Heisman Trophy Winners - Marcus Allen, Bo Jackson, Tim Brown, Charles Woodson, Billy Cannon, Desmond Howard and Jim Plunkett.
The Senors - The Raider never played as anything but the Raiders. For 48 hours or so, in the spring of 1960, one of the original partners liked the name The Senors, but it never stuck.
Reaching Out - Willie Brown, 1979, was the first African American to hold a coaching position with the Raiders, while Art Shell, 1989, was the first African American to become a head coach in the NFL. The first Latino head coach in the NFL was also a Raider, Oakland's Tom Flores in 1979.