Night of Champions started as a gimmick pay-per-view that would finally highlight all of the titles in the company, but that has changed.
Over the past few years, several championships have been retired or merged together.
Now that we are down to only six titles across the board, the event needs to be filled with some non-title matches as well.
So what are some of the matches that we could see this year that don't involve a championship in some fashion?
It's time to break down the non-title feuds going on right now that should find their way onto the card.
If the championship matches aren't enough for you and you're looking for something else to be on the line at Night of Champions, look no further than the Money in the Bank briefcase.
It's as close to a championship without being one as you can possibly get, so it fits with the theme of the pay-per-view.
Damien Sandow and Cody Rhodes have had good matches so far, and their feud doesn't appear to be slowing down, nor should it.
This match being on the card gives these two a chance to steal the show as well as highlight the importance of the Money in the Bank contract.
This match is a no-brainer after the interruptions that Fandango caused for The Miz at SummerSlam.
The Miz and Fandango have continued their feud on the episodes of Raw that followed, so it's only natural for them to continue it at Night of Champions, too.
Since this is not a high-profile program, it is the perfect type of match to throw on the pre-show.
The downside to this is that it will continue The Miz's streak of not wrestling on the actual card itself for an event.
The positive, though, is that none of the championship titles will be given the shaft and left off the card by proxy.
In an event dedicated to focusing on the champions, the MizTV host and the ballroom dancer are perfect fits for the kickoff.
For weeks now, Ryback has been booked in backstage segments as a bully picking on nameless extras and miscellaneous personnel.
It's time for someone to stand up to him and at least attempt to fight on behalf of the Be a Star campaign.
Chances are, WWE will likely take a few minutes out of the pay-per-view to dedicate to promoting this new character, as it's done in the past.
However, rather than doing another backstage segment, Ryback could just as easily be booked in a squash match against someone rather low on the totem pole.
Ryback has an appalling record on pay-per-views and could certainly use a win, even if it's quicker than his entrance and used as nothing more than a bathroom break.
Those are just three examples of storylines going on in WWE right now that don't involve championship titles.
Would you like to see these matches or any others added to the event's card? Tell us below in the comments!