Behind the Scenes of Quarterback Peyton Manning's New Buick Commercial

Jon Heath@http://twitter.com/JonHeathNFLContributor IApril 7, 2013

(Photo courtesy of BaderTV/Buick)
(Photo courtesy of BaderTV/Buick)

Last night during the NCAA Final Four games between Louisville and Wichita State (recap), and Michigan and Syracuse (recap) on CBS, Buick debuted its latest spot featuring Denver Broncos quarterback Peyton Manning.

The commercial was somewhat of a follow-up to last year's ad that showed Manning calling audibles.

"A lot of people enjoyed seeing the (last) spot—my teammates come up to me and yell, 'XM 60 outlaw!'" Manning told Bader Media in an interview which included behind-the-scenes footage of Peyton filming the new Buick commercial.

We're betting outside linebacker Wesley Woodyard is one of the teammates who can quote Peyton his commercial lines.  Two years ago, Woodyard released a hilarious spoof of himself mimicking safety Brian Dawkins' pre-game routine. 

Manning's latest ad speaks of being blindsided on the football field, something he says won't happen to him on the road, thanks to Buick's safety features.

Manning, of course, is not new to acting.  His witty personality and enormous popularity make him the perfect candidate to pitch a product—whatever that product may be.

From endorsing Reebok, Sony, Wheaties, DirecTV, Gatorade, Buick and Papa John's, Manning earns over $10 million annually, according to Forbes.com

Manning's marketable image resulted in him leading the NFL in jersey sales for most of last season.

We feel a little better now knowing that when Manning looks at the camera he is actually being pulled by a trailer.  Peyton (presumably) keeps his eyes on the road when really driving, as should everyone. 

In addition to his endorsement revenue, Manning will also be paid $20 million (per Spotrac.com) in 2013 by the Broncos.  That's $30 million in one year.  Not bad.

But Manning is not overpriced.  He led the Broncos to a 13-3 record in 2012 and has Denver in position to make another Super Bowl run this fall.  And with Manning under center, Denver doesn't even have to worry about roadblocks—Peyton has an audible for such detours.

Related

    Pats, Bucs May Show Interest in Talib If Cut by Broncos

    Denver Broncos logo
    Denver Broncos

    Pats, Bucs May Show Interest in Talib If Cut by Broncos

    Jon Heath
    via Broncos Wire

    Until He Re-Signs, Brees Is Top Free-Agent QB

    NFL logo
    NFL

    Until He Re-Signs, Brees Is Top Free-Agent QB

    Mike Florio
    via ProFootballTalk

    Report: WWE Wants to Sign Gronk

    NFL logo
    NFL

    Report: WWE Wants to Sign Gronk

    Mike Chiari
    via Bleacher Report

    Report: Chiefs Sign CB David Amerson to 1-Yr Deal

    NFL logo
    NFL

    Report: Chiefs Sign CB David Amerson to 1-Yr Deal

    Adam Wells
    via Bleacher Report