This could easily be filed under "have a more effective offense" or "move the football more" because both were major issues last season.
Todd Haley's first season as Pittsburgh's offensive coordinator accomplished one thing: It gave fans a new appreciation for the Bruce Arians offense they were so quick to demand discarded.
Haley's offense is predicated on a couple of concepts. First, he wants his unit to go on long drives to kill the clock and keep opposing offenses away from the field and thus unable to score points of their own.
Second, he wants the running game to pave the way for the passing game.
Neither of those was accomplished in 2012, where the Steelers slumped to 21st in the league offensively and frequently failed to convert a first down for long periods of a game.
In 2013, the offense needs to do more.
It needs to open up, embrace a passing attack that features an elite quarterback and several breakout candidates at receiver, rebuild a rushing attack that was among the league's worst and move the ball more quickly. It needs to allow one of the league's best defensive units the opportunity of handling an opponent's offense.
If the Steelers are more successful on offense in 2013, there is no doubt that the defense can seal the deal. This offense is built to outscore teams. It is time that the scheme matched that ability.