WWE Considering Unifying Titles: Better Late Than Never

Justin LaBarFeatured ColumnistJune 1, 2012

The titles to realistic champions ratio in WWE is about as meaningful as that motto in little league—“everybody is a winner, there are no losers or last place.” What a set up of disappointment later in life.


Take the WWE roster. Eliminate a few names who are there for the purpose of putting other people over, and you eliminate the growing list of names on a “light” schedule or suspended. This leaves you with very few people and too many titles.


WWE is going to keep two world titles. It makes sense in their business model. They often run two live events in a night at separate locations. They can advertise both events as a world champion and world championship match.


To the wrestling purists and most who use common sense, two world champions makes each world champion a little less important. They have an equal and technically aren't the one and only top guys.


But, this isn't pure wrestling anymore. We also don't live in common sense times.


If you're not in the top world title picture, then most everybody else is in the mid-card—fighting to rise up in the ranks. One champion and one award for the best of the best in the middle of the pack would make sense. It would give something for those to strive for.

But no, there's two belts—sorry Vince, some of us still call them belts—that recognize being the top of the middle.


It's time to fix this. It's time to retire one title and keep one the other as the active mid-card championship.


Word has leaked out to F4Wonline.com and posted by Wrestlezone.com:

"F4Wonline.com is reporting WWE is currently considering the idea of unifying the Intercontinental and United States title.

There is no talk or plans of merging the WWE championship and World Heavyweight Title."

About time.

If you do what I said earlier, subtract those who currently are above, below or out of commission to be involved in a run for either mid-card title. You then come to a generous 10 Superstar count.


Alex Riley, Brodus Clay, Jack Swagger, Damien Sandow, David Otunga, Kofi Kingston, R-Truth, Sin Cara, Tensai and Zack Ryder.

I included the current tag champions, and a few guys like Riley and Ryder who are fighting for television time. These are the names competing for the two mid-card titles.


There is no debate on which title is to be retired and which is to remain active. The same principles I described in a previous column last week about Daniel Bryan now being a WWE guy, Vince McMahon deals with his creations and doesn't want to piggy back on something that isn't his idea.


Retire the United States title and, of course, the Intercontinental Title once again has its spot as being the WWE's mid-card title.


The first step is getting down to one belt. This is interesting in a feud on a silver platter. A big match for a pay-per-view between the two titles is an easy sell.


The next step is to bring back the two year formula—when you hold the Intercontinental Title, within the next 18-24 months, you're in a world title match.


It worked like a charm in the 90s and early 2000s, so bring it back.


Here's to hoping the WWE takes this step forward of improvement rather than letting everybody get a trophy.