It has been no secret over the past few weeks that The Rock and John Cena are not the best of friends. Given everything we have heard from backstage news and their verbal interactions in the ring, it is safe to say that these two superstars do not share beers together after the shows.
Normally, when there is a conflict between two people in any workplace, the best plan of action is to resolve the issue so that it is easier to work with each other in the future. Most bosses would recommend this type of approach.
Unless, of course, you are Vince McMahon.
The Chairman of the WWE is well-known for his unorthodox ways, which include both backstage dealings and in-ring storylines. While some see the tension between Rock and Cena as a possible speed bump on the Road to WrestleMania, McMahon sees an opportunity to make even more money.
According to PWTorch.com via SEScoops.com:
Multiple sources have confirmed to the Pro Wrestling Torch that there is legitimate tension between Dwayne “The Rock” Johnson and John Cena, which reflects in their war of words. Furthermore, Vince McMahon is doing nothing to stop it as he and those in upper management love the conflict.
As in the past, McMahon enjoys seeing top stars challenge other. He feels the audience will sense real friction between two wrestlers, thus furthering interest in the match he’s trying to sell. In the case of Johnson and Cena, the top circle likes that fans are sensing their friction and believing that they may legitimately come to blows at WrestleMania XXVIII.
With any other superstars, the tension might be an issue, but McMahon's approach can actually be very successful.
The Rock and John Cena have been around the block more than once, and they have definitely had to work with wrestlers they did not get along with personally. For example, The Rock and Triple H are not the best of friends, but they always mention their unique bond because of the great chemistry they have in the ring.
What's to say that Rock and Cena will not have that same chemistry? McMahon is willing to let the tension play out knowing the track record of these two superstars over the years. The more that fans believe there will be an all-out brawl at WrestleMania, the more buys the show will receive.
McMahon is trying to cash in in a huge way on this match, and the pressure has never been higher for The Rock and John Cena to put their personal feelings aside and deliver a five-star contest.