This week I sat down with BAMMA Middleweight champion Tom "Kong" Watson, who has established a UK MMA charity account for Children in Need, one of the most high-profile and prestigious annual TV charity events across the pond.
Essentially, it's to raise money on behalf of an umbrella fund labelled "UK MMA," helping a great cause whilst enhancing public perceptions of the sport within the UK and introducing new mainstream audiences to MMA and its personalities. We Brits are several years behind the US in terms of the general perceptions of the sport, so this would certainly go some way to improving that situation.
Several prominent figures within the UK MMA scene (fighters, promoters and media men) are already committed to backing the bid, including Nate Marquardt, Che Mills, Andre Winner, Rob Sinclair and Alex Reid. Fighters will be enduring certain forfeits including the shaving of body hair (including eyebrows), tattoos and some other fantastically-witty money-making ventures.
Furthermore, as the video explains, top British promotions, such as BAMMA, UCMMA and Cage Warriors are uniting to support this worthy cause by auctioning off VIP event packages.
The ultimate aim is to raise a significant figure which will make an impactful statement nationwide. A group of salient UK MMA personalities, fronted by Mr. Watson, will present the cheque to the charity live on BBC, primetime on a Friday evening. Following the unwarranted negative press MMA has received during recent times in the UK, this would represent the best manner in which to portray our marvellous sport in a superb light.
Please do all you can to support us in our endeavours. Post the video link to Facebook, tweet it, blog it, show it your mum and dad, cat and dog, whatever. The more eyes, the better...Cheers, from Manchester, England