ARCA Angels is Driven to Help
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Sometimes things just feel right. Today, ARCA and our company, Bench Racing Productions are announcing the launch of a cause marketing effort to be known as ARCA Angels.
The program will run for eight weeks in conjunction with ON PIT ROW and INSIDE ARCA sponsored by Team Glock Racing, the two radio programs that are co hosted by Steve Wronkowicz and Charlie Turner from the Toledo Speedway Bar & Grill each week.
“We are just trying to help,” said Mark Gundrum, Vice President of Marketing and Communications for ARCA. “There are people who are associated with ARCA and the sport of auto racing who need help, and we have formed a small group of people who are willing to help if they
can.”
You can read the entire ARCA press release here.
We’re proud to be a part of the ARCA Angels effort and we hope to help continue the good work far beyond the initial eight week promotion. We presently have plans for several different fund raising activities, many of which will center around the live broadcasts of the radio shows. But we want to include the internet community in the program too. If you have any suggestions, please let us know.
We have wanted to get ON PIT ROW and OnPitRow.com involved in some kind of charitable program for some time now. As NASCAR observers, there is a tendency to immediately think of Victory Junction Gang Camp or one of the many driver foundations. They all support great causes. ARCA Angels is a start-up. Something to help build from the beginning. We are directing the help towards three specific situations. It will be great to see, from close up, how the efforts benefit those who need it. As I said, this just felt right, right from the beginning.
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