Regional MMA: Shark Fights 12 Draws Record Gate, Kimbo Slice in attendance

Jason SchielkeCorrespondent IJuly 1, 2010

The following was received by B/R MMA in an official press release from Shark Fights:

Texas based mixed martial arts fight promotion company, Shark Fight Promotions, announced today that Shark Fights 12 Unfinished Business set a new attendance record for outdoor MMA events in Texas. The promotion company’s annual event at Gamboa’s Outdoor Event Center drew a record breaking 10,918 MMA fans, despite going head to head with the televised Strikeforce and M-1 Global: Fedor vs. Werdum event.

In 2009, Shark Fight Promotions set a new precedent for MMA events in Texas at the same venue, when Shark Fights 5.5 drew the largest crowd on record for an outdoor MMA event in Texas (10,603 fans).

The popular fight promotion company continues to take the position as an industry leader, raising the bar for regional promoters once again, with Shark Fights 12 Unfinished Business. The promoter, who takes pride in putting the fans and the fighters first, couldn’t be happier.

“We are very happy with the outcome. We had an exciting night of fights, Kimbo Slice was in attendance, Don Frye and ESPN 1440 radio host Warren McCarty were calling the fight action, and Gamboa’s Outdoor Event Center was packed with enthusiastic MMA fans. Setting a new attendance record was just icing on the cake,” stated Brent Medley, president of Shark Fight Promotions.

Medley went on to say, “MMA fans travel to Shark Fight events from all over Texas to support their favorite fighters; therefore we go to great lengths to stack each card with compelling fights that the fans want to see. I feel that we accomplished that with this card. The proof is in the numbers.  At Shark Fights 12 Unfinished Business, we had 10,918 fans in attendance, nearly the same number of fans that attended the Strikeforce and M-1 Global event.”

When comparing the population of each city, the Shark Fight attendance numbers are particularly impressive. Amarillo’s population is approximately 187,000, compared to San Jose’s population of over 900,000. The attendance comparison becomes even more dramatic when considering the 18–45 year old demographic in each city.

Official Shark Fights 12 Results

Josh Luna def. John King via submission (guillotine choke) at 1:33 of round one

Cody Pfister def. Mitchell Hale via split decision

Mike Bronzoulis def. Anselmo Martinez via disqualification at 3:54 of round two

Isaac Villanueva def. Chase Watson via unanimous decision

Joseph Sandoval def. Jared Lopez via unanimous decision

Edgar Santos def. Rodney McFarland via submission (armbar) at 2:17 of round two

Gino Davila def Donnie Frye via unanimous decision

Aaron Cerda def. Derek Cansino Davilla via submission (rear-naked choke) at 2:45 of round two

Layne Hernandez def. Armando Herrera via TKO at 47 seconds of round one


Shark Fight Promotions' growing popularity has garnered an incredible amount of positive publicity. They continue to receive a constant flow of impressive media coverage, ranging from feature articles and exclusive interviews, to television and radio coverage.

Their reputation and constant media presence has attracted the attention of numerous MMA celebrities, such as Don “The Predator” Frye, Bas Rutten, Ron Kruck, Tapout crew members Punkass and Skyscrape, WEC fighters Donald “Cowboy” Cerrone, Leonard “Bad Boy” Garcia, WEC featherweight champion Mike Brown, and more.

For more information on Shark Fight Promotions, please visit .


About Shark Fight Promotions

Shark Fight Promotions, based out of Amarillo, Texas, is an up and coming fight promotion company, dedicated to driving the growth of mixed martial arts through the production of high quality MMA events and by effectively showcasing MMA fighters.

The organization takes pride in putting the fans and fighters first. Therefore, they strive to make each Shark Fight event more exciting than the last.  Executives within the organization are committed to producing impressive fight cards with extremely competitive matchups.

They are also very passionate about their philanthropic endeavors. Shark Fight Promotions stays very involved in charity causes by partnering with, and contributing to, non-profit organizations in each city that hosts a Shark Fight Promotions event.