Since departing from his lackluster stable with Ted DiBiase Jr. and Randy Orton, Cody Rhodes has been given a backseat on Friday Night Smackdown, working more often on Superstars than the blue brand itself.
However, if you've been paying attention to those matches, you'd notice his wrestling prowess has truly begun to flourish now that he's stepped out of the shadows of Randy Orton and Ted DiBiase .
On this past Friday night, Cody Rhodes was given a segment to introduce his new gimmick: "Dashing" Cody Rhodes, a self-adoring "pretty boy" who loathes the less appealing masses as much as he loves himself.
Instantly, many Internet Wrestling Community (IWC ) fans and journalists have written the character off as banal or trite, likening it to the typical WWE heel diva persona.
I, however, see promise in this emerging "Dashing" Cody Rhodes character, and believe it holds the most promise for Rhodes of the various angles he's been given since his debut against Hardcore Holly.
Foremost, the change was necessary. Too many contemporary wrestlers are billed with being of professional wrestling blood. It's no longer an acceptable long-term gimmick.
Rather, it's used for many new signees to get their feet in the door, as we've seen in the hyping of Husky Harris and Michael McGuillicutty on NXT .
Even without this, his status as a generational superstar was the premise for his inclusion in Legacy, but as the stable ran its course, their characters grew stale. A repackaging was inevitable.
As I spoke of previously, some fans have already written off Rhodes' new character as, to put it in lamen's terms, stupid. However, I argue that the most effective heels are those who threaten the self-esteems and beliefs of the WWE fans.
Look at Chris Jericho and CM Punk. One mocks the fans for their adherence to substance abuse (CM Punk), whilst the other portrays fans as "sheep," mindless in their resolute dedication to WWE's top faces.
As WWE is an American oriented corporation, Cody Rhodes should have no difficulty finding countless fans to humiliate onscreen.
His critque of a fan's appearance could be made into something of a regular attraction on Smackdown , akin to the times Ted DiBiase Sr. would taunt his fans with promises of financial gain.
I can see it now: "Tonight, I'm going to give one lucky fan the opportunity of a lifetime. He will be given the chance to behold, face-to-face, the very image he wishes he'd see every morning while he washes his grimy face in the mirror."
Fans aside, Cody Rhodes would be versatile in his interactions with fellow superstars. Frankly, there are numerous wrestlers whose manner of dress or physical features would do well to receive the brunt of Rhodes' disparaging remarks.
Presently, Kofi Kingston is the Intercontinental Champion without a challenger. We might not see a defense out of him at Money in the Bank; it would be foolhardy to leave him out of Smackdown's Money in the Bank match, for he is surely one of their best draws for such attractions.
However, once the briefcases have been claimed, a feud between Cody Rhodes and Kofi Kingston (look at his hair -- an instant target for Rhodes) could do wonders for Smackdown's mid-card.
Indeed, so long as they keep Cody Rhodes relevant on Smackdown, I could see him building tremendous heel heat that could very easily be capitalized upon with a sustained push.
Perhaps someday soon, maybe in a year or so, we'll be calling "Dashing" Cody Rhodes, "World Heavyweight Champion" Cody Rhodes instead.
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Also, if you're interested in seeing Jim Ross call his last match, read Chris O Connall's article on a petition he created: http://bleacherreport.com/articles/406124-an-open-letter-to-wwe-regarding-jr-calling-his-farewell-match