Jennifer Jo Cobb: Quietly Opening Doors of Opportunity as a Owner-Driver

Horn FanSenior Writer IMarch 14, 2010

ATLANTA - MARCH 06:  Jennifer Jo Cobb, driver of the #10 JJC Racing Ford, stands on the grid during qualifying for the NASCAR Camping World Truck Series E-Z-GO 200 at Atlanta Motor Speedway on March 6, 2010 in Hampton, Georgia.  (Photo by Jason Smith/Getty Images)
Jason Smith/Getty Images

While many fans seem to be bitten by Danicamania, well, let's just say I've got Cobbmania.

You can't help but notice her with her good looks, that mane of red hair, and those piercing eyes.

Jennifer Jo Cobb has a game plan, with her commitment to race her own team full-time in the Camping World Truck Series, and it's one she'll win in the end.

Cobb's a 36-year-old racer who grew up around the sport and has been racing intermittently since she was 18.

She's worked hard funding her racing, trying to make her way in NASCAR, racing in the Nationwide and Truck Series and running ARCA races.

Cobb's mostly run the Kansas races on her home track in all three series, but that all changed over the offseason heading into 2010.

She purchased the total assets of Circle Bar Racing's No. 10 team, with the help of investors, forming a alliance with Mike Harmon.

Cobb has committed herself to running full-time in the Truck Series. As of now, she's using and as her sponsors. Both are online clothing companies she started in 2006, but she is still looking for additional sponsor help.

In the meantime, as fans, we can support her effort by making purchases from her sites.

She reminds me of Shawna Robinson with her talent, drive, and determination to make it. Maybe the timing is right this time with the fans ready to see a female racer break through.

"The thing I try to sell to potential sponsors is that finally we have a female that is making a full-time commitment to NASCAR. I have no desire to race in any other series and I think having a female on the track consistently, week in and week out, will make a difference," said Cobb.

Cobb's game plan with her young team—with its modest funding—is to race and run top-20, while continuing to learn by staying out of trouble, logging laps, and ultimately finishing races.

In the E-Z-Go 200 at Atlanta, she started 31st, but ran the majority of the race in the top-20 and finished 21st, three laps down to the leader.

I was impressed with how well she raced. She basically did what she needed to do and it's something that she and her team can build on at Martinsville in two weeks.

Unfortunately, at the season-opening Daytona Truck race, she was one of the many victims caught up in the Lap One wreck.

I like what Cobb's doing. It's great to see her want to run full-time in the Truck series and I want her to succeed. She makes a great addition to the series, but also the series needs her to succeed and what she's doing will open doors for others to follow.

Cobb very well could forever change NASCAR with her success and I just wish I had the means to be that one sponsor she lacks enabling her to run the entire 25-race schedule.

Author's note: I encourage any NASCAR fan who wants to see a lady racer in NASCAR to support Cobb's efforts by buying from and

After all, she's made the commitment to run full-time in NASCAR. She's not running multiple series and it's the time for the fans to make a commitment to want to see a female racer make it.

In my opinion, it should be the one who will make the greatest impact on the sport and to do that, you need to run full-time like Cobb's doing.

Now let me get off that soap box, got to go support Cobb. It's never too early to shop for birthday and Christmas presents.