Tim Tebow: Will Super Bowl Commercial Set Stage For Failure?

Sherman L. McCleskyCorrespondent IFebruary 5, 2010

NEW ORLEANS - JANUARY 01:  Alex Daniels #4 of the Cincinnati Bearcats sacks quarterback Tim Tebow #15 of the Florida Gators during the Allstate Sugar Bowl at the Louisana Superdome on January 1, 2010 in New Orleans, Louisiana.  (Photo by Kevin C. Cox/Getty Images)
Kevin C. Cox/Getty Images

I was sitting at home one day, watching TV and flipping through the channels, when I stopped on a entertainment program that was previewing the upcoming Super Bowl ads. I'd thought it would be interesting, so I chose to watched.

The two big stories thus far had been about Pepsi ending its long time run of Super Bowl commercials and CBS' unwilliness to allow a gay dating site to run an ad. But of all of these stories, one had stook out as noteworthy. Tim Tebow will make history Sunday when he stars in the first advocacy ad ever to be aired during the Super Bowl.

In this ad, Pam Tebow, Tim's mother, is going to share her story about how she didn't "Kill Timmy" and how valuable his life is. I'm assuming that this ad will end with "Timmer" giving her a hug and a kiss and they both live happily ever after. All of that for the low, low price of 3.5 million dollars.

This ad disturbs me in the oddest of ways.

You see, my position on abortion is quite clear; my girls can't have one, but yours can. As long as I got a dime in my pocket, I'll support any child born in my family; I just don't want the government to force my girls to have a child that was never meant to be born and in the process of forced childbirth, watch my girls die.

Therefore, I'm pro-choice; I chose to decide what happens to my kids and you chose to decide what happens to yours, but the government stays out of it.

Now with that being said, the theme of the commercial didn't bother me at all; I have no problem with our society fighting to prevent perfectly heathy children from being aborted. 

No, what bothered me about this commercial was the fact that Tim Tebow participated in it. Once again, I'm going to be forced to hear another sermon from "Brother Tim" about how we all are sinners and how we all must repent.

We're going to hear more stories about his Christian work in the Phillipines, his "virginity", and the time he nearly died during childbirth, while lying in a manger. Eventually, he'll tell us that one day he will die, then pass on his teachings to others; when that happens, I won't be surprised that the coroner's office wants to exhume his body out of some controversy, only to find that his coffin was empty.

I think you're getting the point, aren't you?

Look, I'm a two time humanitarian service award winner; one from assisting Kurdish refugees, the other from assisting Cuban and Haitian migrants. I definitely welcome anyone who wants to prove his/her's worth in helping others, as well as his/herself; but this thing about pumping someone up to be some sort of messiah?

Accidential or not, this ad, along with Tebow's previous statements and gestures, is clearly giving off that impression; "Tim Tebow is perfect in every single way; he could do no wrong". This marketing campaign has me very concerned for him in one aspect; I'm afraid he might believe that BS!!!

As I watch the Tiger Woods scandal unfold, I couldn't help but to compare Woods to Tim Tebow. Think about it; you remember the good old days when Tiger was "perfect".

Remember the times when it seemed like Tiger Woods could win a PGA major at will; when you saw him in every other commercial; his beutiful wife and kids strolling alongside him; how he could chose to participate in any non-major event he wanted; how promoters of golf events had paid him more money just to play than he would had earned in prize money? 

Wow, it'd seemed like yesterday. He was so perfect... So where is Tiger Woods now?

Now he's dressed up like a crackhead, attending sex rehab in Mississippi. I know what he's probably asking himself right now, "How the hell did I get here???"

I'll tell you how he'd gotten there; he marketed himself as a "GOD" looking down on upon us "mere mortals". The media loves it when they come across such a person because that person becomes their cash cow; they intend to exploit every aspect of that person's life until that well runs dry.

That's the way the media works; they treat every celebrity like Las Vegas hotels; they'll be just as ready to tear you down as they are ready to build you up.

Aaahh, don't get mad at what I'd just said. Think about it; it makes sense. How could the media possibly not know that Tiger Woods was sleeping with more than ten women? Everybody in the media knew; they were just keeping it for a very special moment.

Remember the motto "What happens in Vegas, stay in Vegas"? Well, the media's motto is "We all know what happened; we're just waiting for the right time to report it". What better time to tell everyone about Tiger's affairs than 48 hours after his wife teed off on his car. 

So what does all of that have to do with Tim Tebow? Everything!!!

Tim Tebow is slowly finding himself slipping into Tiger's shoes. The media is already licking their chops; they can't wait until this ad gets out so that they can start pumping him up.

It's early, but I'm already feeling sorry for him. Since he's a virgin, that means that the first woman he falls in love with is going to treat him like @#$%. Since he's was treated like a king at Florida, he probably won't be mentally prepared for life as a potential average person, should his NFL career falter. And because he is such a giving person, expect him to ge ripped off early and often by his family, his friends, his agents and most definitely, the woman destined to treat him like @#$%!

Now, once all of this seems to come down on him at once, that's when you'll see him snap and do something unforgivable and that's when the media will swoop in and pick away at what's left of his dignity. Then, and only then, will he truly be like a virtual messiah; vicariously scorched, spat upon, then nailed to a cross.

So I plan to watch this "dead man walking" commercial Sunday and I'm going to pray for him. For once life and the media smack those rose colored glasses off his face, he's going to need all of the support he can get.