TNA's Product "Could" Be Great—But Will It?

Joe Burgett by Senior Writer Written on August 21, 2009
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I know what your all thinking, how can Joe be saying TNA could be great when we have seen a lot of inconsitency going on there for some time now?

I know it is a bold statement, but I think they are very close to being great. They have to plug in a few things and possibly add to what they are doing great already.

First off, they have added two new wrestlers who could easily be main eventers in The Pope and Bobby Lashley. Lashley may not be a World Champion there at any point, but he is worthy of the title if they want to place it on him.

With his MMA work going on, it may be impossible to have him hold onto a World Title for a long period of time. TNA wants to add credibilty to their World Championship of course, and if someone drops it in a few weeks, it doesn't make it look that good.

Also, it doesn't make Lashley look great either. He is supposed to be this intimidating force in TNA, "The Boss" even. If he loses the World Title, it makes him look like some easy mid-carder. TNA does not want that of course.

They have a lot of things they could do with Lashley, and I am sure we will find out more next week because he is supposed to be revealing his role there next Thursday.

Also, the iMPACT debut of Dixie Carter is coming too. This is probably a good idea, you know, to get her out there for the fans to know more about her, that she owns half of the company and whatnot.

However, she really has no experience in acting or wrestling. I am sure she won't be wrestling any, she may not even take a bump in there. But, even though she has a background in music (mostly producing and owning companies) and other forms of entertainment, acting was not one of them.

I am curious to see how she does because of that. I remember that Shane and Stephanie McMahon didn't have a background in the acting industry and went to college for business. Both turned out to be great on the mic.

However, they did take acting classes to improve their mic skill. Carter may be getting lessons, but I will have to see for myself if they pay off, as will all of you.

With Jeff Jarrett seemingly gone, Carter will need to take over her the "Owner" role. Vince McMahon does it, and they of course have to compete with the WWE at everything they do. That is not my personal feeling, but their own.

They feel that they are just as good, and they can't understand why the WWE gets all the attention and they get nothing.

The reason is because Vince McMahon is a far better at business than Jarrett and Carter are combined. He also knows how to market his product where as TNA has had massive trouble in doing so.

There are stories about how TNA would go to a city and have one billboard up saying they are coming to town only a week before they came.

Usually the WWE announces shows months in advance and not only have billboard rented out, but they also do commercial spots giving the time and day. That is good marketing if you ask me.

Also, when is the last time you saw a TNA Wrestler on a talk show or TV show? They have been at awards shows—mostly for Spike TV—but nothing more than that. If they are going to get their name out there, they need to do a better job in getting their product exposure.

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written on August 21, 2009 Opinion


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