Capitals To Remain On Bonneville's 1500 AM
According to Jim Williams of the Washington Examiner, the Washington Capitals are close to agreeing to a new multi-year contract with Bonneville's 1500 AM to air their games for the upcoming 2009-10 season.
This is somewhat disappointing news for Capitals fans who had hoped the team would be able to move their radio broadcasts to the newly launched FM station, 106.7 the fan. The move would have made sense in that it would put them on an all sports station and provided them with a much higher quality signal on the FM dial.
The announcement proves that even though the Capitals are the hottest team in the area, they still have a ways to go before they become a household name. The media continues it's favor of the NBA over the NHL, even though the local hockey team has been netting record numbers in the ratings books.
Granted we are talking about radio here instead of television. And in this day in age, does anybody really listen to sports radio broadcasts at all? Maybe if you're driving on the way to watch the game you will turn it on, but I can't imagine anyone religiously listening to them as opposed to watching their team on television.
However, the move to 106.7 the fan would have at least given the new station more of a reason to talk about hockey on their air waves, since they would have then been promoting their own product.
You would also think that ESPN980 would have shown a greater interest in bringing the Capitals aboard since they lost their rights to the Wizards broadcasts. Once again, at least the Caps would then be on an all sports station and perhaps boost their presence on their sports talk shows.
But instead the Capitals will remain on Federal News Radio for the foreseeable future. Politics all day, Capitals at night. Sounds weird, doesn't it?
For more on the Washington Capitals, Hershey Bears, and the NHL follow Allen Pope on Twitter at http://twitter.com/allenpope
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