As we all know, Minnesota Timberwolves’ power forward Kevin Love is an avid fan of Twitter. We have word that the guys upstairs in the Timberwolves’ front office are telling Love to tweet as often and as much as he wants.
Why, you may ask?
Attendance has been at its all-time-low in recent years, basically since the Timberwolves traded all-star power forward Kevin Garnett to the Boston Celtics. The interest for Timberwolves’ basketball is plummeting so fast that the team is hardly profitable anymore. In fact, reports are saying the team lost money from the lack of tickets sold, low merchandise sales, and decreased sponsorship.
The Timberwolves figure that if the fans feel closer to a player such as Love, the interest for Timberwolves' basketball will revive and potentially persuade them to come watch some games. Although, the main thing is to get Minnesotans simply interested again.
Love’s interaction with fans via Twitter is drawing in past and current fans. Even some tweeting Minnesotans who weren’t much of a fan to start with are interested, because they can follow a professional sports player while even receiving a direct reply or two.
The former UCLA player is surely creating a buzz on the internet. Known on Twitter as “kevin_love”, he currently has 31,136 people following him.
In recent days, Timberwolves.com created a section on their site called “#Wolves FanChatter” that shows tweets from Love, as well as any tweeter that mentions “#Twolves” on their tweet updates.
This Twitter-Craze is not all that surprising to me. We have our very own Twitter page, and it really does make you feel closer to whomever is tweeting.
Nam Huynh writes for Minnesota Sports Zone (http://www.mn-sz.com)