Daily Market Trends

5/08/2008 6:00pm  EST

By the Team at Sportsinsights.com 

Moving Today's Market

Today, Lebron James is moving the pizza market—this time at the expense of Papa John's Pizza Inc. It turns out that a Papa John's franchise in Washington D.C. made and distributed "crybaby" T-shirts decrying James during the Wizards' shameless mugging of the King during their opening round loss to Cleveland. Irate Papa John's franchisees in Ohio cut a deal with the mother company to sell large, one-topping pizzas for only 23 cents—a tribute to the James' jersey number. Today, 86 Papa John's stores based in Ohio are selling hundreds of 23 cent pizzas to block-long lines of Cavs fans and other hungry souls. Word to Papa John: don't tug on the King's crown.

Both NBA playoff games are garnering attention tonight. Cleveland tries to get on the board in Boston after narrowly losing a sloppily-played Game 1. The Celts are favored by 8.5.  In the Alamo, the Spurs will try to avoid going down 3 – 0 vs. New Orleans. They are currently the 7-point choice.

Key Injury Updates

There are no key injury updates to report.

Key Market Moves

Game 801 Cleveland @ Boston

Despite squeaking out a narrow win in the series opener, the Boston Celtics have been on the receiving end of four Smart Money Moves at -8/-9. Looks like some players are betting that the Celtics actually might make a few shots tonight, after a dismal outing from the floor Tuesday.

Today’s Best Bets

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Tomorrow's Market Movers

The Finals-bound Lakers try to win their seventh straight NBA playoff game. They travel to Utah where the Boozers have been installed as lukewarm 4-point home favorites.