Ducks See Success Even With Early Exit in 08 Playoffs

Ken ArmerSenior Writer IApril 24, 2008

The Anaheim Ducks missed the second round of the playoffs this season after being mentioned as the most dangerous team in the Western Conference. As the eventual Stanley Cup Champions for last season, you would think pressure would be high to keep fans pleased. I would have to say, I don’t think the Anaheim Ducks ticket office has anything to worry about as far as revenue. Especially after the publication of today's new articles on the Ducks' website.

My first bit of evidence is a minor piece to the puzzle. The Ducks, according to a season ticket banner on the Ducks website, boast “77 straight sell outs and counting”. I am sure this is very true. Even after the playoff stumble this year, the Quack Attack faithful will be back next season decked out in orange and seeking another Stanley Cup.

My second bit of evidence comes from yesterday’s news that Brian Burke will return for the 2008-2009 season as the Ducks' Executive Vice President and General Manager. Burke has built this team from the ground up and last year's success is truly thanks to him.

Lastly, annual sports franchise rankings were published today, in an article by ESPN The Magazine. ESPN ranked the Ducks number 5 in total. The ranking was the highest for an NHL Franchise and the Ducks are the only hockey franchise in the top 10 each of the last two seasons.

Even with the Ducks missing the playoffs this season, now they may just be reaping the rewards of their success. With great crowds and notable recognition from ESPN, the 2007 Stanley Cup Champions may have a lot to look forward to come next season. 


“Here was the summary ESPN The Magazine printed about the Ducks:

Title Track: 10
Ownership: 6
Coaching: 15
Players: 13
Fan Relations: 5
Affordability: 20
Stadium Experience: 21
Bang for the Buck: 8

By becoming the first West Coast team to win the Stanley Cup since the Victoria (B.C.) Cougars, in 1925, Anaheim scored a 33-place Title Track jump and NHL bragging rights in our Standings. Another big factor in the team's leap: The Ducks don't duck civic responsibilities. The team donates equipment and conducts clinics in schools to jump-start a street hockey program. It also sponsors charity events like Casino Night, where the floor of the Honda Center is transformed into a casino, and players dress to a theme (2008: Roaring '20s speakeasy) and mingle with fans. The $170,000 raised this year funded college scholarships for the Orangewood Children's Foundation. Throw in work with the Children's Hospital of Orange County, which raised more than $120,000 for a new teen room on the oncology floor, and you have a team that's as skilled at cutting checks as it is at finishing them.”

-          Photo and story courtesy of the Anaheim Ducks website.