However, as they say, all publicity is good publicity, and the best part of 20,000 tweets suggest that it got around the internet in a hurry:
Lotus, however, have decided that there is nothing to be gained in being sheepish about their Twitter feed. Therefore, they have painted a special message on both cars at the Singapore Grand Prix this weekend to encourage fans to follow them.
You can see it here, as pictured on Romain Grosjean's livery:
And why not? The feed now has just passed 300,000 followers—and, if you want to read it, you've now been given fair warning that a tweet or two has the potential to offend once in a while...