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And that "Elimination Chamber" gimmick-themed event is the name adopted at present.
Since 2010, the PPV has hosted two "Elimination Chamber" matches, usually for both of the world titles.
The first event saw a surprising three title changes, with John Cena winning the WWE Championship only to lose it minutes later in an impromptu match with Batista.
More shocking, Chris Jericho won the World Heavyweight title in the main event after Shawn Michaels emerged to cost the Undertaker the belt, thus setting up their epic WrestleMania XXVI encounter.
2011’s showing saw Edge retain his World Heavyweight title, while John Cena won a shot at WrestleMania against the Miz after the Awesome One rather predictably defeated Jerry Lawler.
There were no title changes again at last year’s spectacle, CM Punk and Daniel Bryan both surviving with their titles in hand; despite the latter coming within moments from losing to Santino Marella of all people.
Interestingly, it was the only Elimination Chamber PPV not to feature a Chamber match in the main event; rather we witnessed Cena defeat a newly-returned masked Kane in an "Ambulance" match.
It signalled the end of a rather up-and-down feud, enabling Cena to focus on his upcoming WrestleMania showdown with the Rock.
Though neither World Championship will be defended inside the structure this year, don’t expect that to detract from the PPV.
Solid mid-card matches, the world title No. 1 contender’s match and a highly anticipated main event should make the PPV one of the best under the Elimination Chamber name.
But which PPV moments from history were your favourite in the month of February?
Comment below with your thoughts as well as any opinions you may have on the article itself.