Super Bowl Commercials 2013: Top Celebrities to Watch for in This Year's Ads

Shawn BrubakerContributor IIFebruary 13, 2017

YEONGAM-GUN, SOUTH KOREA - OCTOBER 14:  Korean rapper Psy visits the Red Bull Racing garage before the Korean Formula One Grand Prix at the Korea International Circuit on October 14, 2012 in Yeongam-gun, South Korea.  (Photo by Mark Thompson/Getty Images)
Mark Thompson/Getty Images

One of the best parts of Super Bowl Sunday is the commercials, and watching the rich and famous shill their products is always an entertaining treat. Last year we saw Jay Leno and Jerry Seinfeld team up to sell Acuras, and Matthew Broderick sell Hondas in a reprise of his famous Ferris Bueller role. 2013's ads promise even more star power and more entertainment. 

Let's take a look at some of the top celebrities in this year's crop of ads. 


Kate Upton

Since Super bowl XLVI, Kate Upton has seen her star rise to astronomical levels. She has become one of the best advertising draws in the world, and Mercedes-Benz will be the beneficiary of her talents.

In this ad, Upton uses her charm to coerce persuadable males into purchasing the new Mercedes-Benz CLA, perhaps with the hope that she will wash it in slow motion. 

The most interesting thing about this ad will be to see if CBS edits it at all. The overt sexual nature of the ad could make it controversial, but perhaps that is what Mercedes wants anyway. The role-reversal in the ad makes it entertaining, though, and less misogynistic to boot.

Regardless of what CBS does to edit the ad, it will be sure to ignite some discussion and gain some exposure for the CLA.


Kaley Cuoco

Kaley Cuoco, star of CBS' hit Big Bang Theory, is selling Toyotas this year in an ad that is very unique. 

In the ad, Cuoco uses her magical powers to grant a family wishes. That fantasy involves a Toyota, which helps the family navigate to various places, including space. In this way, the car is subtly featured throughout even though the wishes take center stage. 

Of course, the leaked ad is just a teaser. Perhaps we will see more of the car in an extended cut, but for now, Cuoco is the star of Toyota's show.



Like Kate Upton, Psy has seen his star rise rapidly over the past year, to the point that he was a coveted talent for advertisers. 

Psy signed on to shill Wonderful Pistachios, and his hit single "Gangnam Style" will appear in the ad. 

How Pistachios and a hit Korean single will mesh remains to be seen, but it will be one to watch out for. The song has gained so much popularity that this commercial is sure to be a hit among the younger viewers.