Phoenix Suns management took an interesting approach to the team's game against the Dallas Mavericks on Dec. 6. Team president Jason Rowley declared this game to be "Satisfaction Guaranteed Night" and stated that fans would receive full refunds if they did not enjoy themselves. This included everything from the end result of the game to the food being subpar.
The Suns lost 97-94 and extended their losing streak to five games, but fans should not be upset about the game not being satisfying. It was a nail-biter up until the final buzzer, and the Suns did a good job as a whole. All in all, they got just what they paid for: an interconference game between two teams that could face each other in the playoffs in the next couple of years or so.
This is exactly what NBA fans want whenever they go to a game—minus a win for their team. They want to see a hard-fought game, with key three-point shots and dunks as well as some tough defense. The score is irrelevant at the end of the day, though a close win would be all the more euphoric.
Based on how the game turned out, fans got what they paid for.
Second-year man Markieff Morris sank a clutch three-pointer and had a career-best 17 rebounds. The Suns came back from a 15-point deficit and tied the game in the fourth quarter, even though they did end up losing.
The fact of the matter is that, regardless of how anyone felt about the Suns-Mavericks game, it was still a fun one. The intensity at the end bordered on that of a playoff game, from Morris' clutch three to a key jumper from Luis Scola.
If anyone is asking for their money back simply because the Suns didn't win the game, then that is just plain ridiculous.
Team management opened that door, but the team itself did all it could to try to bring home the win. Had it been a blowout and not a three-point loss, asking for a refund would be a bit more understandable.
"Satisfaction Guaranteed Night" may seem like a good idea on paper, but all that the Suns front office did was look desperate in an attempt to please a disappointed fan base. Phoenix fans had high hopes this season, particularly after bringing the hot-shooting Michael Beasley and dynamic Goran Dragic, and now the Suns aren't even in the playoff picture.
If anything, the promotion set a dangerous precedent. It basically gives the fans license to demand a refund over practically anything, which is why it cannot be done again under any circumstances, lest Suns ownership want to end up in bankruptcy court.
Fortunately, Suns fans still got their money's worth in defeat against the Mavericks, and team management can now focus on fixing the team and put this promotional nonsense to bed.