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Jack Swagger and 5 WWE Superstars Who Need to Be Repackaged

Alfred KonuwaFeatured ColumnistDecember 3, 2012

Jack Swagger and 5 WWE Superstars Who Need to Be Repackaged

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    Once upon a time, Jack Swagger was on a fast track to the top of the WWE.  As a supreme athlete who had made a transition into wrestling, Swagger seemed to have arrived at WrestleMania 26 when he won the Money in the Bank Match. 

    Swagger successfully cashed in his contract days later on SmackDown.  But the former collegiate wrestler would go on to have one of the most uneventful World title reigns in recent memory. 

    Swagger's career has taken a severe downturn since losing the World title.  He hasn't been seen on television in several weeks and is in desperate need of a fresh, new character.

    The former world champion isn't alone in that category.  Candidates for repackaging lack crowd connection, lose frequently and have been used infrequently on WWE programming. 

Honorable Mention: Brad Maddox

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    Brad Maddox was written out of the WWE storylines on Nov. 12 after losing to Ryback.  Maddox was stretchered out of the arena, and has not been seen or heard from since. 

    This could be a blessing in disguise.  Maddox's brief time spent in a meaningful storyline left much to be desired, and a change is in order. 

    Maddox has potential to be a serviceable heel or babyface based on his work in WWE Developmental.  Honing his talents in WWE Developmental before making another return may be the logical next step in his career. 

5. Alex Riley

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    Alex Riley on television has been the exception, not the rule.  The once-hot prospect had promising inroads alongside former WWE Champion The Miz. 

    However, Riley has been seldom seen or heard from since reportedly ruffling John Cena's feathers.  Riley still has untapped potential that could help fortify WWE's future.  But a new character or gimmick could be what gets him there. 

4. Zack Ryder

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    Zack Ryder is still relatively popular on the Internet, but his magic carpet ride to the upper mid-card is over. 

    Ryder manufactured his popularity through social media with his popular YouTube show Z! True Long Island Story.  From there, Ryder's career took off.  He went on to win his first championship—The United States Championship—in 2011 over Dolph Ziggler.

    Ryder's career has slowly eroded since. His most recent appearance on RAW was against Damien Sandow.  As an enhancement talent. 

    This has been the norm for the better part of 2012.  A string of losses coupled with increasing apathy from the WWE Universe make Zack Ryder a prime candidate to be repackaged.  However, that repackaging may have to happen elsewhere. 

3. Brodus Clay

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    Brodus Clay started off hot as a fun-loving, dancing big man.  His appeal to families, particularly children, made him a boon for WWE's merchandise business. 

    But since two-stepping his way back onto the main roster, Clay's charm has worn off over the several months since his debut.  Recent losses on RAW to Wade Barrett and Antonio Cesaro have begun to pile up.

    Clay was the only member of his Survivor Series team to be eliminated.  With his relevance suffering, perhaps a long-awaited return to his monster-heel roots is in order. 

2. Tensai

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    Tensai reentered the WWE with a full head of steam the night after WrestleMania.  His problem?  Nostalgia. 

    Wrestling fans never forget, and that proved to be Tensai's worst enemy.  Tensai was once on the precipice of the main event as A-Train, and was formerly known as Prince Albert. 

    As a result, sarcastic "Albert" chants are about the only semblance of fan connection Tensai has.  Tensai's most recent match on RAW was a loss to Kofi Kingston.  He has done little else since making his return to the WWE after a successful tour of Japan. 

    They could at least give Albert another shot.  Couldn't they? 

1. Jack Swagger

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    Jack Swagger left WWE TV on Sept. 3, when he told then-GM AJ he was taking time off. 

    Swagger had floundered in the weeks and months leading up to his self-imposed sabbatical.  He was paired with Vickie Guerrero briefly in an attempt to garner more heat.  The alliance was short-lived after Swagger lost to Dolph Ziggler in a match for Guerrero's exclusive services. 

    Reports suggest that Jack Swagger's repackaging process could be underway already with Swagger reportedly sporting a new hairdo. 

    The sooner a new Swagger debuts, the better. 

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