The Big 12 has experienced tremendous turmoil over the last three years with conference re-alignment and appears to have finally found stability, despite a handful of alarmingly awkward fan chants.
In a conference with Mountaineers, Bears, Cowboys, and Cyclones, there is plenty of potential for imposing chants, mascots, and slogans but a few Big 12 schools possess less-than-impressive cheers.
In Kansas State's defense, it is hard to pair anything with a mascot that looks like an inebriated student with a stolen mascot head but 'EMAW' might be worse than Willie Wildcat.
The EMAW slogan (Every Man a Wildcat) reportedly began decades ago and despite a BCS-contending football team and rejuvenated men's basketball program, the Powercat faithful of Manhattan have stuck with the distinctively cheesy phrase.
In a conference rich with history, K-State needs to dump both the human element of Wilie and their laughable cheers in favor of a meaningful turn of the century tradition.
The origin of the Texas Christian University Horned Frogs "hand sign" is unclear but even if TCU founders Addison and Randolph Clark trademarked the phrase in 1869, Gary Patterson must lead the charge to permanently ban it from public use.
TCU fans seem to embrace this dented peace sign but a school with two football national championships in their history books and a beautiful new stadium with flashy uniforms needs to beef up the intimidation factor.
We will not even address the 1980s Doug Flutie-esque practice jerseys the students wear to football games or the clown striped shirts for basketball games, solely because their 'Sic em Bears' chant is too horrifying.
The bizarre claw movement mimics an awkward Miss Teen USA candidate's wave as she crosses the stage and must be replaced with a more powerful and imposing gesture.
With the impressive rebuilding job by Scott Drew on the hardwood and Art Briles on the gridiron, it is difficult to imagine the dozens of highly touted recruits are impressed with the creepy move better suited for Norman Bates.