Lately, when Iowa plays Michigan State, it has more meaning than just another Big Ten game.
In 2009, MSU had a chance to ruin the Hawkeyes' perfect season, but Iowa pulled it out in the last seconds.
In 2010, Iowa had a chance to ruin the Spartans' perfect season, and that is exactly what the Hawks did.
Last year, MSU came into Iowa City fully intending to make Iowa pay for the previous year's curb stomping, and the Spartans were successful. They even resorted to flopping (per the Cedar Rapids Gazette) to add insult to injury.
These two programs recruit the same areas, play the same style of football, are in the same division and, historically, have similar records.
In short, though there is no reason for a rivalry between these two teams that are separated by the width of the state of Illinois, it seems that is exactly what is brewing.