This is my personal opinion on how to bring back The Attitude Era and its ratings.
First, the WWE needs to get rid of the PG-type entertainment and bring back the 14-years-old-and-up brand of wrestling.
Next, the WWE needs new rosters, especially Raw so that it can become WWE's main event again.
Randy Orton, with his bad boy image, and Legacy should be the face of Raw.
Triple H could bring back ratings if he would revert back to a D-Generation X type of character.
Everyone loves Mr. Wrestlemania, so HBK would have to be on Raw.
Other Wrestlers on Raw: Chris Jericho, JBL, and The Big Show
These people should be main eventers on Raw. I know what you are thinking. This is too much star power on Raw, but I think Raw would work best if featured future Hall of Famers.
Other Super Stars
WWE should return Kane to his masked days by burning him an Inferno Match.
Santino Marella, The Raw Divas, and Batista would all remain the same.
Vince and Shane McMahon should act like they did during The Attitude Era.
Also, Finlay and Mark Henry should be moved to Raw.
ECW would have Tommy Dreamer, R Truth, Vladimir Kozlov, Mike Knox, Hurricane Helms Jack Swagger, Brian Kendrick, and Rey Mysterio. These wrestlers would also occasionally appear on SmackDown.
This should be a place for upcoming talent and a few upper-card wrestlers.
It would have Matt Hardy, Jeff Hardy, John Cena, Edge, The Undertaker, Christian, MVP, Shelton Benjamin, Kennedy. CM Punk, Umaga, Ezekial Jackson, The Colons, The Miz, Johnny Morrison, the new Hart Foundation, Natalya, Kofi Kingston, and Tyson Kidd.
Please leave a comment if you think this could work.