WWE News: Will the Company Ever Get Back to Wrestling as Its Primary Focus?

David LevinSenior Writer IIJune 21, 2012


Here I go again on my soap box. While you know my feelings about true professional wrestling and how the NWA was and always will be the best wrestling ever seen (in my estimation), I still try and find the good in what the WWE has to offer.

But lately, the old product, which has relied on veteran talents to try and push the brand forward, has become stale and complacent. Blame that on wrestlers who should have broken through (Drew McIntyre, The Miz, R-Truth), wrestlers who have been injured almost as much as they have been in the ring (Randy Orton, Rey Mysterio, Alberto Del Rio, Christian) and those who cannot seem to avoid the wrath of Vince McMahon and the company’s wellness policy (Orton, Evan Bourne).

Now it’s time to take a long hard look in the mirror while the executives within the company see that the problems that exist with the WWE are internal, and the hope of changing things and truly appealing to the fans and the IFC (which we all know will never happen), need to start at the top, not the bottom.

I’m talking about whether or not we will ever see a brand that was as popular as the “Attitude Era” and stars as thrilling and as controversial as Steve Austin, Shawn Michaels, HHH and The Undertaker.

Will the WWE ever get back to the way things used to be?

The fact is for so many years Vince McMahon had the market on professional wrestling. He could do what he pleased and for the most part, he still can. But the rules have changed. The attitude is different. The culture of the business is a little strained and we as fans are tired of seeing the same matches night after night and the same feuds year after year.

All that the elimination of brand extension did was create a bigger mountain than the mole hill had intended; this has left the product sour.

It needs to be fixed. But will it ever get back to the days of the Edge and Christian and Matt and Jeff Hardy killing each over chairs and tables?

Probably not.

I, like you, want to see fresh matches, feuds, something worth fighting for. But I also want to see CM Punk be the leader of the company because he is the company champion. John Cena does not have a belt and he is still the one we all look to as the savior. Give others a chance. Make heels more prominent. Find a way to keep momentum going for Daniel Bryan, Dolph Ziggler and Cody Rhodes. They are the future of the company.

If someone like Matt Morgan and Alex Shelley come into the company, give them prominent roles immediately and build on their TNA success.

Go back to the well and try things again that work, and if you have to choose an angle like an “invasion” then make it worthy of the title.

The WWE is still the top dog in the business and no other promotion will compete with it on a grand scale. But right now, TNA is winning the “wrestling” war of the business. In order to make everything interesting, the WWE must get back to basics and then see if it can keep its fan base and reach out to the masses that have either left or want to come on board.

That is the only way the WWE will get back to the way it once was.