Sports Business

Darren Rovell Confirms He Is Leaving CNBC for ESPN

Timothy RappFeatured ColumnistJune 21, 2012

Today, ESPN can say it is bringing back an old talent with the return of Darren Rovell to Bristol.

The sports business reporter and Twitter extraordinaire left ESPN in 2006 to join CNBC (via The Big Lead), but on Thursday announced via Twitter that he would be joining the Worldwide Leader:

I am indeed leaving my home for the last 6 years, @CNBC. It was a great place to grow & see how the best in business news do what they do.

— darren rovell (@darrenrovell) June 21, 2012

I’m thrilled to have reached an agreement in principle with ESPN. No matter how others bash it, Bristol is truly a magical place.

— darren rovell (@darrenrovell) June 21, 2012

Jim Miller has more info on the deal via Twitter:

Seriously, deal is probably north of 500k peryear, & ESPN can't guarantee ABC news air time (@ErinAndrews was supposed to do a lot of GMA)

— James Andrew Miller (@ESPNBook) June 21, 2012

For those of you with any interest in the business side of sports, you already know that Rovell is a must-follow on Twitter. Sure, the headline tweets after a sporting event are a bit corny, but his account provides stats and information on the business side of the games by the bucketful.

While it's uncertain if Rovell will have a show on ESPN like the NBC Sports Network's SportsBiz: Game On, he has signed two separate contracts with ESPN and ABC, according to Miller:

Just learned There are two different deals for @darrenrovell: One w/ @espn, other w/ABC news. That's different than espn deal w/hits on abc.

— James Andrew Miller (@ESPNBook) June 21, 2012

So get ready to see a whole lot of Rovell on SportsCenter, ESPN.com and all your other favorite ESPN programming, kids. It's a match made in heaven, really—the most famous sports business reporter joining forces with the most scrutinized and interesting company in the world of sports.

We'll see what happens if Rovell tries to turn his gaze inward at the inner workings of Bristol. Methinks his gaze won't stay inward for long.

Feel free to leave your headlines on this news in the comments. I'm just kidding, actually—everyone knows it's corny, even in jest.

 

Hit me up on Twitter—my tweets have more style than a Russell Westbrook press conference.

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