The Attitude Era was the greatest wrestling era of all time. With that being said, the WWE needs to stop forcing old stars from that era to conquer over their new young talent.
As great as those times were, they are not the times now. A lot of fans may appreciate one or two old superstars coming back and fighting for a match or two, which is fine, but there's no reason to push them over someone in this era.
For example, The Rock came back and defeated John Cena at WrestleMania 28. Now what does this accomplish?
Cena is going to continue on with the WWE while The Rock is out making movies. Cena is going to have this asterisk next to everything he does because he lost the biggest match of his career.
Sure it was unexpected that The Rock won, but unexpected does not always translate into the best choice. Although Cena didn't need much of a push, it was a move made to appease to more fans rather than the true fans in the WWE.
The WWE gets most of their views when someone like Bret Hart or Stone Cold Steve Austin shows up on television for a night.
That's not how it should work. That's not how it was during their era.
During the Attitude Era, the WWE pushed all of this no name talent to the top of the wrestling universe. If they were able to do it then, they can definitely do it now.
The WWE needs to stop using the Attitude Era as their crutch whenever they need some positive ratings.