Oregon football has climbed the ranks of the college football elite over the past decade. And in the past five years the University of Oregon has risen to national prominence.
The Ducks have become a regular at the BCS Bowl party, being the only team in the country to go to one each of the past three years.
While USC has taken a small step back due to sanctions and scholarship restrictions, Oregon has stepped up and become the Pac-12's power program, making Eugene the newest hot spot.
So without wasting any time, here are seven reasons Eugene is now the Pac-12's prime destination.