WWE News: Early Royal Rumble 2012 Buy Rate Number Released
The WWE Royal Rumble was just last weekend. It already seems like a distant memory. For the actual event, I enjoyed it and felt I got my money's worth. Yes, I purchased the show.
However, it is now time to start looking at the figures!
In another report, the last couple Rumble figures are broken down. This gives you a nice comparison to see how well (or not) the "youth movement" is going in 2012.
The Royal Rumble event in 2011 had 281,000 North American buys, while international numbers added on to a total of 481,000 buys.
The Royal Rumble event in 2010 had 259,000 North American buys, while international numbers added on to a total of 465,000 buys.
Once again, these are simply the early estimates for the Royal Rumble 2012 event, and it is just counting North American buys, without the worldwide buys factored in.
My Thoughts on This News
WWE seems to be right in line with the past few years. Two years ago saw 259,000 buys domestic, while last year saw 281,000 buys domestically. Add in worldwide buys, and you almost double the total number!
Did you BUY the event?
The final, official buy rate shouldn't be out for another month or two, but this does give you an idea as to how well WWE did. In my eyes, the company did well here.
The Rumble arena was sold out. There was plenty of buzz from the WWE Universe. Even the Raw rating immediately after the show saw a huge increase.
Now you see a buy rate close to where they have been the past few years, and it has to be considered at least a moderate success. Nothing earth-shattering or amazing, but they should be pleased with it.
You have to remember who was still wrestling in 2010. Triple H, Undertaker, Shawn Michaels, Batista, Rey Mysterio and Edge all competed at the Rumble PPV event two years ago.
None of those men were at this year's Rumble.
To see the number stay the same (despite a thin main event roster in 2012), that has to be looked at as good news. What do you folks think? Let me know below...
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