Gary Pinkel and his program are making a move to the big, bad SEC, and the addition of DGB for their debut season will go a long way towards making them relevant.
At 6'6", 220 pounds, Green-Beckham is a massive target with a rare combination of athleticism and potential.
He finished his career at Hillcrest in Springfield, Missouri as one of the most decorated wide receivers to ever play high school football.
Now he'll bring his skills to the best conference in college football.
James Franklin, his new quarterback, threw 21 touchdown passes last season and spread the ball around quite a lot.
With DBG now involved, Franklin has a legitimate No. 1 target to call his own.
The incoming freshman receiver will have a big impact, but he won't be able to carry Missouri to SEC greatness in his first season.
The conference isn't like the Big 12 or Pac-12 where offense rules. The SEC is a defensive-dominant monster with coaches and programs built to beat up on teams.
There isn't a cornerback with the physical stature or ability who can legitimately cover DGB if he develops into the type of player many expect him to be.
But these other SEC programs certainly won't allow him to beat them in single coverage.
There will be a learning curve, and it will take Green-Beckham some time to adjust.
Expect the highly-touted freshman to make a huge impact for his Missouri Tigers for this season and future seasons both on and off the field. Don't expect it to give the Tigers immediate success in the toughest conference in the nation though.