The NFL has made a bold step forward in the world of social media, as they announced yesterday that players will be allowed to in-game tweet during the Pro-Bowl. As part of this groundbreaking experiment by a professional sport team, the NFL will have two kiosks on each sideline, equipped with computers and other Internet based devices.
Players will be allowed to access these kiosks anytime they are not on the field. Decisions have not been made whether players will be allowed to tweet during timeouts or after plays, but it is likely the use at those times will be minimal.
Currently, 61 players on the Pro-Bowl roster have verified Twitter accounts, possibly a big reason why the NFL is doing this. As it is, the Pro-Bowl is not the most exciting sporting event as players really have nothing to play for other than the $45,000 bonus check that goes to each player on the winning team. Even then, the losing players still get a cool $23,000 to put into their pockets.
This idea by the NFL could make the game more exciting as people might tune in based on what they see on Twitter. It also could have the inverse effect as fans who might have already been watching the game could decide to tune out and just get the updates via Twitter. Either way, it is something that will likely get the players more followers and perhaps create a new interest in the game which is otherwise devoid of skills competitions (as the other three major sports have).
So as the Pro-Bowl nears, let's take a look at all of the potential tweeters and some of the fun these guys can bring to make the game a little more interesting.