As a filmmaker, I know how important a trailer can be in terms of attracting an audience to your product.
WWE's version of a trailer is a video package/promo which is a collection of clips highlighting a particular feud. These are typically shown on a PPV right before a match. If done correctly, not only do these provide as a good reminder as to what has happened between the wrestlers, it can also make their feud all that much better.
If it's one thing that WWE always gets right, it's their video packages. The company defiantly has some of the most talented editors in the business.
With well over 1,000 video packages having been produced by WWE, I have chosen my top 15.
Some of these you may agree with, some you may not and others you may have never seen.
These are not in any particular order and so without further ado, here are my selections for my top 15 video packages of all time.
This video was a very easy selection for me because it shows the downfall of two friends who were closer than most brothers.
Shawn Michaels had left the business in 1998 after his back injury and Triple H quickly became one of the top guys.
By 2002, Triple H was the top guy. However, his old friend Shawn Michaels had made his triumphant return and looked as if he wanted to pick right up where he left off.
Triple H didn't want any part of that and did what he had to do to not only secure his spot at the top, but also make sure that no one would hold him down again.
"Fire" by John Johnson is a very good tune that adds to the action and emotion because it highlights the fire inside of Shawn Michaels that will never die.
Arguably one of the best Royal Rumbles in terms of action and superstars.
The video says it all.
This was Stone Cold's first match at WrestleMania since 1999, and he was going against his longtime rival, The Rock, for the WWF title.
Put together two men who hate one another, some beer, Debra and "My Way" by Limp Bizkit and you get this promo.
What a summer we had!
In five minutes, CM Punk went from hanging in limbo to the most talked-about person in the industry.
Unlike most people who viewed the WWE Championship as a prop, Punk legitimately loves the title and wanted to bring prestige back to it. Not only that, but he wanted to leave the company with it!
Personally, this is my favorite WWE video of all time.
I don't know what it is; maybe it's the phenomenal song "Running Up That Hill" by Placebo.
Maybe it's the legitimate fear in the eyes of Shawn Michaels you see for the first time.
Maybe it's the fact that the previous year, both of these men had one of the best matches of all time and, the thought of a rematch was amazing.
I think it's a combination of all of those.
This was one of the feuds that really ushered the WWE into a new era.
When Kane first debuted, he was an absolute monster and couldn't be stopped.
Undertaker had been around for about seven years and he never faced this big of a threat. Plus, it was very interesting to see Undertaker get beat up for weeks and not fight back.
The promo that led to one of the most controversial moments in wrestling history.
I never really cared for this feud. I'm not really sure why, but it just wasn't intriguing at all.
This video, however, is a work of art.
The addition of Mick Foley just adds to the drama, and I think the song "Headstrong" by Trapt is referencing him more than Triple H or Kevin Nash.
Vince McMahon is far from a great wrestler. He is, however, a top-of-the-line character who always helps get over his opponent—even if this opponent is as over as, say, The Undertaker.
I think this was a match that many people had always wanted to see and boy, was it a brutal match.
This promo video summed up the feud very nicely.
The first of two WrestleMania encounters that saw Triple H taking on The Undertaker when they both were in their Prime. At the time, Undertaker was in his biker gimmick while HHH was married (onscreen) to Stephanie McMahon.
"You ain't ever beat me. I'm the dead man and if you try me, I'll make you famous." - The Undertaker
"I'm already famous. You know what I'm famous for? I'm famous for crippling people!" - Triple H
The final confrontation between the Attitude Era's very best.
Stone Cold Steve Austin and The Rock had met twice already at WrestleMania before this encounter.
Austin was on his way out as an active performer, and it was only fitting that his final match be against his longtime nemesis.
The addition of Limp Bizkit's song "Crack Addict" added to this video because, in a way, The Rock's main addiction was that he had to finally defeat SCSA at a WrestleMania.
This match should have been much more than what it was. I don't mean in terms of the actual match, but who the participants were.
This was suppose to be the match to decide if the WWF or if The Alliance (WCW/ECW) would close. Team WWF had an A-list team consisting of The Rock, Chris Jericho, Big Show Kane and The Undertaker. The Alliance had Booker T, Rob Van Dam and three other WWF superstars (Stone Cold, Kurt Angle and Shane McMahon).
Do you see the problem with that?
This video, however, is still so good that it doesn't matter who is on what team because it's just that awesome.
10 years after their first encounter, Triple H and Undertaker met once again. This time as legends who were fighting for the only thing they had left to fight for—"The Streak."
As is usual with promo videos made for WrestleMania matches, this one was nothing short of extraordinary.
This match helped launch Triple H and The Rock into an elite status.
Both were fighting for the Intercontinental Championship and both men's stables (D-Generation X and The Nation of Domination) absolutely hated one another.
Cactus Jack in a street fight. Can't say much more than that.
Anyone who watched wrestling back in 2000/2001 will undoubtedly remember this video.
There's not much more I can say about this one compared to the last!
I just absolutely love this video. It's simply amazing.
Were there any promo videos that I didn't include that you prefer?