Kevin Jairaj-USA TODAY Sports
We're not quite sure what to make of Commissioner Bob Bowlsby because he seemed to contradict himself this month.
Bowlsby said TV ratings and attendance for conference championships "aren't the kind of things that are going to invite you to take [conference championships] up as a new business proposition."
When Bowlsby said that last week, he had already sent the NCAA a request to consider allowing the league to hold a conference championship with only 10 members. His excuse for the request, according to multiple reports including ESPN and the AP, was "intended to deregulate how conferences are allowed to determine a champion."
So Bowlsby thinks conference championships' ratings and attendance numbers don't justify him pursuing a conference championship game. But can the Big 12 hold one anyway? Oh, wait, it doesn't have enough members. Hmmm.
Can the Big 12 do it with only 10 schools, because you know, it really doesn't want a conference championship—but could the NCAA bend the rules and give the Big 12 something it really doesn't want?