What is it about a piece of clothing that lets it steal the show from the games itself?
Must be something, because for a brief period today, the NBA news of the day revolved around the Washington Wizards' new uniforms, colors and logos. There is nothing quite like getting a fresh look.
The Wizards had been leaning toward going back to their old red, white and blue color scheme, and with today's announcement, they finally did. The new uniforms are all the craze in Washington, D.C. and around the NBA now.
The thing is, it is not proven at all that a team will do monumentally better in Year One of new uniforms. Look at the Cleveland Cavaliers this year. They received new threads post-LeBron James and were awful. Not because of the uniforms, though, but because of the players.
These new uniforms don't make the Wizards better overnight. But they will get a fanbase re-energized. All the buzz is about Washington's new look. You can't look away.
New uniforms, when they are as drastic as those of the Wizards, get fans excited again—and that is definitely something that the Wizards fanbase was in need of.
All of the talk is about their new jerseys. Less focus is on their porous record, and the team even managed to steal a little bit of spotlight from the NBA playoffs.
Why? Because there is just something unexplainable about uniform changes that get people going. There are even blogs on the Internet devoted just to uniform changes.
It will be interesting to see how the Wizards manage once the freshness of their uniforms wears off. They're going to have to continue to market John Wall. They'll certainly rake in some money that way.
Because who doesn't want a John Wall No. 2 red, white and blue Bullets-esque jersey? I'd take one.
Like the new article format? Send us feedback!