When it comes to the Jets-Patriots rivalry, each game needs its own strategy. In this game, the Jets need to stick to the persona they have inherited over the years, aggressive and obnoxious.
Being aggressive is self-explanatory; when it comes to play calling on offense, offensive coordinator Brian Schottenheimer is not known for his aggressive play-calling. His conservative play-calling has made it easier for opponents to see through the Jets offense and stop it a lot easier.
A suggestion for Schottenheimer would be to use Brad Smith for more than running out of the wildcat (if they resign him after the lockout). Something that someone pointed out when he commented on my last article is that when Smith enters the game and is getting the snap, he is always running. Last season Smith only threw three passes, while rushing 38 times; Brian Schottenheimer is forgetting that Smith can throw the ball well, which he displayed in his time at Missourri. He might as well be telling defenses that they will be running the football when Brad Smith enters the game in the wildcat formation
In terms of being obnoxious, that is where the fans come into play. In New York, Jets fans are categorized as the rowdy fans when compared to Giants fans, but that is just a generalization. Though, there is some truth to that generalization, when the Patriots go to play the Jets at the Meadowlands, fans are relentless when making noise to create problems for the Patriots offense. This support from fans needs to continue when the Jets play at home because it truly gives them home-field advantage.
The last two years the Jets have beaten the Patriots at home, the fans played an active role in disrupting the Patriots offense, and in order to keep the home winning streak alive against the Patriots, they need to continue being disruptive. The Jets' unofficial mascot, "Fireman Ed" (photo) should do a pretty good job of getting the fans excited throughout the game as he starts the famous "J-E-T-S JETS JETS JETS!" chant.