We are less than a week away from the 2012 NFL Regular Season. The media buildup already has the snowball rolling down the mountain into an avalanche.
The NFL is the most popular sport in the land which means that the media will be building up stories throughout the season.
With the 24-hour news cycle and social media, a simple story could turn into a big headline quickly. It only takes a little drama and spotlight to go viral.
From stories on the field to off the field, there are some things that the sports media will saturate the airwaves and newsprint with.
Any wager maker can guarantee that these five NFL topics will be covered for the entire season because they all move the ratings meter.