The St. Louis Rams went 4-12 in 1998, and nobody outside of the Rams organization or the Rams roster was expecting anything close to an eventual appearance in the Super Bowl and the hoisting of the Lombardi Trophy when the 1999 NFL season began.
However, a few month later, St. Louis found itself in Super Bowl XXXIV versus Jeff Fisher and the Tennessee Titans, eventually winning one of the greatest games in Super Bowl history, 23-16. The Rams were led by Super Bowl MVP Kurt Warner, who hit likely future Hall of Fame inductee Isaac Bruce for the game winning touchdown.
How did the Rams do it?
How could the Rams make a similar turnaround in 2012?
The Rams went 2-14 in 2011 (4-12 in 1998), and hired the coach that led his team to a date versus the Rams in the 2000 Super Bowl, Fisher.
Although the Rams appear to be at least a couple of years away from being serious playoff and Super Bowl contenders, a Super Bowl trip is not out of the question, just as it was not in 1999.
With that, let us take a stroll down memory lane and look at the 1999 season and how the Rams could duplicate that offseason in the hopes of making a deep playoff run in 2012.
The following slides touch on the key changes the Rams made before the opening kickoff of St. Louis' aforementioned Super Bowl winning campaign.