We're Not Going to Take It: Chicago Cubs Mediocrity Is No Longer Acceptable

Ryan NeimanContributor IIIJune 2, 2011

CHICAGO - OCTOBER 02:  Fans of the Chicago Cubs look on dejected as Kosuke Fukudome #1 of the Cubs walks back to the dugout after he struck out in the bottom of the ninth inning against the Los Angeles Dodgers in Game Two of the NLDS during the 2008 MLB Playoffs at Wrigley Field on October 2, 2008 in Chicago, Illinois. The Dodgers won 10-3. (Photo by Jamie Squire/Getty Images)
Jamie Squire/Getty Images

You know things are going bad for the Chicago Cubs this season when the worse part about being recently swept by the Houston Astros was not the sweep itself.

It was the fact that the Cubs called on the powerful and dangerous slugger Koye Hill to be a pinch hitter.

How has life in Wrigleyville evolved into such an ugly place so quickly?

It doesn't take a genius to calculate the mathematical errors that the Chicago Cubs organization has made which has landed them in this black hole of abyss. 

It can all be said during a single breath: Bad signings and bad contracts by a bad general manager.

The Cubs slogan of “It’s a way of life,” does not mean the loyal fans were going to continue to accept mediocrity because it was what they were use to.

Fans were hoping for the complete opposite and they were hoping they were going to be promised the “sun will come out tomorrow.”

In a statement released by Tom Ricketts, courtesy of Chicago Tribune, once his family purchased the Chicago Cubs, he expressed the same attitude and passion every Cubs fan embraces, “We share the goal of Cubs fans everywhere to win a World Series and build the consistent championship tradition that the fans deserve.”

However, where is the consistency? 

If we are speaking of a second-rate and an underachieving team, then you are correct Tom Ricketts, because we have achieved consistency. 

And where is the tradition at because I truly can not find it anywhere at Wrigley Field. 

As soon as the Ricketts approved the eye-sore Toyota advertisement in left field, the Noodle outside of the ballpark, the ticket packaging gimmicks and the promotional events for beer being sold for half-priced in the bleachers, it had to be an indication their traditional values were completely different than the average Cubs fans.

Every Cubs fan has dealt with disappointment from this franchise and everybody is tired of it.

“Lovable losers,” is a label Cubs fans and I hope, the players, disdain.

Nobody loves to lose and even if it is the norm, it’s a situation you do not want to be part of.

Being told we are “good enough to compete” is not acceptable for any type of fan-base because the only thing that will be consistent for the franchise is empty seats in the stadium.