Dallas Cowboys : Reality TV Show Winner Jesse Holley Promoted to Active Roster

The Dallas Cowboys have cut offensive lineman Robert Brewster off their roster, and added Jesse Holley, who was the winner of the Spike TV show 4th and Long hosted by former Cowboys receiver Michael Irvin.  

4th and Long was a football-themed reality series that featured six wide receivers and six defensive backs battling it out for a spot in Cowboys training camp, with a shot at making the official roster.  The athletes Holley went up against included past national champions, CFL players, arena league veterans and semi-pro players.

Holley is a pure athlete who spent a year and a half on UNC's football team as a starting wide receiver.  He was also a member of North Carolina's 2005 national championship basketball team.  This 6'2'' 211-pound versatile athlete could eventually move his way up the depth chart.

He has played in a few preseason games, but has never seen regular season action. Jesse was a part of the Cincinnati Bengals for a bit until they cut him during the 2007 preseason.

In 2009 he went back to Dallas in hopes of making the active roster, but didn't make it, although he did impress them enough to add him to the practice squad.  Holley was on the Cowboys' practice squad all of last year, and has been there for the first month of this season.  

Michael Irvin said he was proud of Jesse Holley and told ESPN, "He's a hard working guy. Even doing the show, we had guys who did well, but when I was trying to find the right guy, [who] fit the situation, not physically gifted, but fit a situation. The way he practices is always good. That's how he's earned coach [Wade] Phillips' respect. It's not anything I did on the show. I gave him an opportunity, he had to go earn that."

There's a chance that you'll see Holley this Sunday when the Cowboys take on the Minnesota Vikings.  If he receives any action against the Vikings, it will be on special teams.  Be on the lookout, Jesse Holley has potential.