Even though there were some black players in the 50s and 60s, the NFL was a good ole boys league. Running back was the position at that time black players could come in and attain individual glory for themselves.
The NFL featured whites in the more glamorous positions of leadership and smarts like quarterback and middle linebacker. Back then, the wide receiver position was another position mainly manned by whites.
Davis loved speed, a trait that Black players have in abundance and was willing to go to black schools to get it. He often bypassed the the more highly-decorated college players of the NCAA for the players who had the speed he looked for in a receiver at black colleges.
He didn't stop there—in 1968, Davis drafted a black quarterback in the first round of the NFL draft for the first time in history. Dickey did end up being moved to wide receiver, but that was a first in terms of opportunities.
In 1979, Davis hired Tom Flores to be the first Hispanic head coach in the NFL, and Flores repaid him with two Super Bowl wins.Then in 1989, Davis hired Art Shell as the NFL's first Black head coach of the modern era.
Davis also gave opportunities to those that were considered too you to be a head coach—hiring John Madden, Mike Shanahan, Jon Gruden and Lane Kiffin in their early thirties. Also on the opportunity list, he gave Bo Jackson the opportunity to be the first man to play NFL football and Major League baseball.
He didn't stop there either—in 1997, Davis hired Amy Trask as the CEO of his organization—giving the NFL it's the first female executive.
If the late Florence Griffith-Joyner could run a 4.2, she would have been given an opportunity as a receiver if she so wished.