Super Bowl Commercials 2013: Taco Bell's 'Viva Young' Ad Steals the Show

Use your ← → (arrow) keys to browse more stories
Super Bowl Commercials 2013: Taco Bell's 'Viva Young' Ad Steals the Show
Screenshot from YouTube video

Is anyone else suddenly in the mood for a Cheesy Gordita Crunch?

As if Taco Bell really needs to advertise with such winners like the Doritos Loco Taco, Volcano Taco and Crunchwrap Supreme on the menu, it hit a 500-foot home-run with its crucial Super Bowl spot.

Take a look at the commercial that's quickly taking the Internet—and world—by storm:

Sorry, Taco Time, but you lose. 

Taco Bell didn't promote any of its menu, but that's not what makes a memorable commercial, anyway. Instead, this ad will arguably go down as the best of a night that is famous for creative and imaginative commercials because of several of the following highlights.

One: Old folks sneaking out of a retirement home to go swimming (complete with artistic underwater shot. Cool!) and set off firecrackers on doorsteps. 

Moment of Truth. How would you grade Taco Bell's commercial?

Submit Vote vote to see results

Two: Old folks going to the club—where dubstep is presumably playing—to do the robot, get covered in foam and kiss young boys on the cheek inside a bathroom stall. 

Three: Old folk pressing his nipple up against a window where a couple is quietly eating dinner (question about continuity: How late at night can it be if people are still eating dinner at a restaurant? If that means we are to assume these retirement home escapees are partying it up late-night style at 7 p.m., then that is comedic gold).

Four: Old folks staring down cops. 

Five: The genius subtlety by Taco Bell of owning up to being the go-to late-night stop after a night of hooligans and partying. 

Six: "We Are Young," by Fun playing in Spanish. Nosotros somosvenes

Well played, Taco Bell. Well played, indeed. 

 

Load More Stories

Follow B/R on Facebook

NFL

Subscribe Now

We will never share your email address

Thanks for signing up.