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3 Reasons Weeden and Richardson Can't Bring the Browns a Winning Culture

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3 Reasons Weeden and Richardson Can't Bring the Browns a Winning Culture
Matt Sullivan/Getty Images
Richardson is good, but not good enough

Quarterback Brandon Weeden and running back Trent Richardson were the Cleveland Browns' first-round draft picks in the 2012 NFL draft. These unlucky two have the improbable task of trying to bring the word "win" to the Browns culture, but it just will not happen.

Richardson was the No. 3 pick overall, and Weeden was the No. 22 pick. They are the key components of the future of a Cleveland team that sports the league's youngest team.

These rookies should be able to inspire the team and the city, but they are in over their heads. 

The Browns and the city of Cleveland are in disarray. Add the fact that Weeden and Richardson are only rookies, and the result will continue to be a culture of losing and disappointment.

There are three main reasons the rookies will just not be able to turn this historic franchise around.

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